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02.07.2010 · Posted in Email Marketing
When structuring the message, again you have to remember to stay away from certain words, phrases or dollar signs. Now this part can get to be challenging. This is why you may see legitimate emails with special characters. Email messages should be concise, to the point and carry a strong call to action. The idea is to get the recipient to interact with your company so give them plenty of opportunities and incentives to do so.
Tags: recipient, dollar signs, email messages, phrases, incentives

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